06Jun

Storyland Studios signs on as presenting partner for TEA/AECOM Theme Index and Museum Index

Storyland Studios, the global experience design and strategy firm comprised of former Disney Imagineering, Universal Creative and Merlin Entertainments alumni with offices and staff across the US and Europe, has become the presenting partner of the 2023 Theme Index and Museum Index Report, to be released in summer 2024. The TEA/AECOM Theme Index and Museum …

08Apr

Storyland Studios Returns As IAAPA Global Sponsor For 2024

Storyland Studios, the full-service experience design and strategy firm, has confirmed it has renewed its sponsorship of IAAPA, the global association for the attractions industry. Following the firm’s presence at IAAPA Expo trade shows and summits worldwide last year, Storyland Studios has committed to supporting IAAPA with its expos, conferences, education and events – across …

07Apr

Storyland Studios selected to design new Auburn-Opelika Visitor Experience

Auburn-Opelika, Ala. – Storyland Studios, the international experience design firm, has been selected to design and create an all-new interactive visitor experience for the Auburn-Opelika area in eastern Alabama. Created in partnership with Auburn-Opelika Tourism, as well as local artists and craftspeople, this new experience will utilize innovative technologies to tell the surrounding community’s story …

04Feb

Storyland Studios adds in-house Landscape Architecture practice; Rob Moffat joins as Principal

  Storyland Studios, a global experience design and strategy firm comprising former Disney Imagineering, Universal Creative and Merlin Entertainments alumni with offices and staff across the US and Europe, has added Landscape Architecture practice to its studio’s integrated services. Landscape architecture has long been a service Storyland includes in its master plans. For more than …

23Nov

Storyland Studios announce partnership to develop Boega Island themed entertainment destination

Storyland Studios are delighted to announce Porto Boega, a new attraction on Boega Island in Portugal in partnership with BlueCrow Capital. This 50-hectare island sits next to the border between Portugal and Spain, on the Minho River. The island was previously a farming settlement, yet has now been unoccupied for many years. Porto Boega will …

21Nov

Storyland Studios announce Libertyland USA

Storyland Studios, the global experience design and strategy firm comprising former Disney Imagineering, Universal Creative and Merlin Entertainments alumni with offices and staff across the US and Europe, has revealed details of LIBERTYLAND USA, a new family entertainment and residential destination in the Mount Rushmore area. The development will be the biggest development of its …

24Oct

Storyland Studios-designed Nollywood film city moves forward

Studio complex gets an iconic name, completes BlueSky phase of master plan, enters agreement with Lagos government. Lagos, Nigeria – International experience design firm Storyland Studios’ partner, Del-York International Group, has signed an agreement with the Lagos, Nigeria state government formalising a studio city set to revolutionise the Nigerian film industry. With Storyland’s BlueSky now …

12May

Storyland Studios Welcomes Executive Producer Jonathan Bonner to its International Team

Amersham, England, UK – International experience design and production firm Storyland Studios is welcoming themed entertainment professional Jonathan Bonner to its UK team as Executive Producer. As a themed entertainment and attraction producer and project manager, Bonner has extensive experience in business development and will come alongside the UK team in its international outreach and …

12Apr

Storyland Studios Selected to Master Plan and Design All-New Sports Illustrated Resorts

Lake Elsinore, Calif. (April 7th, 2022) – Renowned international experience design and production studio Storyland Studios has been selected to master plan and design the latest addition to the world of immersive experiences: Sports Illustrated Hotels and Resorts, which are set to begin rolling out worldwide as early as 2023. These new destinations will feature …

22Dec

Storyland Studios Selected to Design Film City in Lagos, Nigeria

Lagos, Nigeria – Storyland Studios, the experience design and production studio with offices in the US and Europe, has been selected to master plan and design a film city and entertainment industry campus, a sprawling, first-of-its-kind film industry hub in Lagos, Nigeria. The project sponsor, Del York International Group in partnership with the Lagos State …

18Nov

First Ubisoft Entertainment Center to open at Studios Occitanie in France

Studios Occitanie Méditerranée is a new mixed-entertainment destination opening in 2025 ORLANDO, FL – November 18, 2021 – Ubisoft and Storyland Studios announced the development of the world’s first Ubisoft Entertainment Center at Studios Occitanie Méditerranée. This multi-brand themed entertainment experience is the first in a series of centers that will immerse fans and newcomers …

04Oct

Storyland Studios Welcomes Sean Featonby, Client Development Champion, to its Global Development Team

Amersham, United Kingdom – Storyland Studios is proud to welcome Sean Featonby as their new UK-based Client Development Champion, effective October 4th, 2021. With an extensive background in business development, sales, marketing, and project production in the global entertainment and themed attraction industries, Featonby brings a wealth of experience to the table. “Storyland Studios is …

19Aug

STORYLAND STUDIOS PARTNERS WITH MAJOR VIDEO GAME PUBLISHER UBISOFT

LAKE ELSINORE, CALIF. – International experience design and production firm Storyland Studios is announcing a partnership today with leading video game publisher Ubisoft to develop a new generation of tech-enabled, in-person themed entertainment experiences. The agreement puts Storyland at the helm of designing two multi-brand themed entertainment offerings based on Ubisoft’s game worlds, for fans …

27Apr

Storyland Studios to design four new location-based entertainment concepts for leading Latin American tourism operator Grupo Cataratas

Lake Elsinore, CA, April 27, 2021 – Storyland Studios have been appointed to design a series of new location-based entertainment concepts for Grupo Cataratas, the largest tourism operator in South America. Grupo Cataratas currently operates six sites in Brazil, with more in development. In 2019 alone, the group welcomed nearly six million guests. The group …

02Mar

Storyland Studios launches NEW International Design Challenge for freelance designers in themed entertainment

Lake Elsinore, Calif. – Experience design and themed entertainment firm Storyland Studios is excited to announce its inaugural Storyland Design Challenge, an all-new, international concept design competition for freelance designers working in the themed entertainment industry. Freelance designers seeking to make their name in themed entertainment are invited to pitch their design concepts for immersive, …

22Feb

Storyland Studios welcomes veteran Disney Imagineer and Universal Studios Creative Director Jason Surrell

Lake Elsinore, Calif. – Experience design and themed entertainment firm Storyland Studios is excited to welcome Jason Surrell to their rapidly expanding team as Executive Creative Director. Surrell, a veteran of both Walt Disney Imagineering and Universal Creative Group, brings a wealth of experience in themed entertainment and storytelling to Storyland. Most recently, Surrell served …

17Sep

STORYLAND STUDIOS RECEIVES TEA THEA AWARD FOR POVERTY ENCOUNTER

FOR IMMEDIATE RELEASE Storyland Studios, an experience design firm that helps brands connect their stories in three dimensions, has received the Themed Entertainment Association’s (TEA) Thea Award for Outstanding Achievement on a Limited Budget for Poverty Encounter, a permanent exhibit at Children’s Hunger Fund (CHF), a non-profit in Los Angeles, California. The annual award brings …

11Feb

Theme Parkology | Backstory

back·​story \ˈbak-ˌstȯr-ē noun, plural back·sto·ries. a narrative providing a history or background context, especially for a character or situation in a literary work, film, or dramatic series.   In themed entertainment design, we regularly employ a literary tool called “backstory.” Typically, this is used to provide color and context for a character. However, in Spatial …

11Nov

Themedattraction.com Relaunched As Theme Park Industry Info Hub

First Ever Theme Park Site Returns as Go-To Site for Themed Entertainment Design Professionals   ORLANDO, FLORIDA, November 11th, 2018 – ThemedAttraction.com, “The world’s most comprehensive site on theme parks and themed attraction design,” is relaunched as an online resource for themed entertainment industry professionals offering insights and interviews from the world’s foremost masters of …