TEA Global Experience Index™ 2025

The TEA Global Experience Index™ recognizes that the interconnected nature of themed entertainment today demands a credible, reliable source of information.

Developed in partnership with leading organizations across the field, the Index offers more than numbers alone, delivering insights and analysis from which operators, developers, and creators can better identify performance, spot opportunity, and anticipate where this dynamic market is headed. By equipping leaders with data from across the globe that can be compared year-over-year, the Index supports feasibility studies, informs long-term planning, and helps build confidence for the future.

As our industry has expanded and information has become increasingly diffuse, the need for a source of shared knowledge has grown in importance. With consistently published metrics, the Index highlights trends, not just anecdotes. That is where the TEA Global Experience Index™ shines and plays a pivotal role in advancing the industry at large.

It is a deep honor and privilege for Storyland to co-present the 2025 TEA Global Experience Index™.