Storyland Studios: Star Wars:WSMI


Based on the successful design and development of the Las Vegas Mob Experience for the Tropicana, our team at Storyland Studios was tasked with expanding this location-based attraction based on the legendary Star Wars IP. 

For its Las Vegas debut, Storyland Studios transformed the exhibit into an immersive, theatrical experience that preserved the attraction’s educational mission. 

Our team developed a backstory regarding young Padawan apprentices entering the Jedi Temple and learning the ways of the galaxy from a holographic Yoda. 

Guests then move on to the exhibit proper, where they can explore props and models from the famous films.

The experience’s finale is a 4D theatrical show narrated by Yoda. 

Each display includes an augmented reality overlay that adds immersion and interaction to the exhibits. 

This immersive environment enveloped and digitally augmented authentic props and models from Lucasfilm on display with the museum. 

Although the project has not yet been brought to life, we all had an amazing time working with Lucasfilm and the Star Wars IP!