Storyland celebrates European success of Titanic exhibition ahead of US expansion

Storyland Locations, the experiential development firm founded by partners of global experience design and strategy firm Storyland Studios, will be bringing the reimagined Titanic: The Artifact Exhibition to a series of US locations in the wake of its European success.

The new exhibition launched in Poznań, Poland, on 22 November 2025, and its immersive elements, including a 360° cinematic gallery, VR experience, and interactive environments, are resonating with visitors, with over 70% of guests choosing the VR up-sell option.

These elements draw on Storyland Locations’ contemporary storytelling expertise, honed in theme parks, to create a scalable, global experiential platform for the touring exhibition sector.

Read more about the the experience’s immersive transformation here.

Unmatched VR tour

Following its success in Europe, the exhibition is gaining significant traction ahead of its highly anticipated US tour.

The upcoming rollout will extend to the four corners of the US, with locations confirmed in Portland, Cleveland, Las Vegas, and Orlando.

Furthermore, Ohio’s Great Lakes Science Center will host the premiere of the Titanic VR experience.

Produced in partnership with Titanic: Honor & Glory, this will offer an unparalleled opportunity to become immersed in the Ship’s grandeur. This is the most detailed and complete VR tour of Titanic ever created, and includes areas of the Ship that have not previously been visible to the public.

Kirsten Ellenbogen, Great Lakes Science Center president and CEO, says: “We are excited to bring genuine Titanic artifacts to Northeast Ohio alongside a groundbreaking immersive experience that provides vital context.

“This is an important and unique cultural and educational experience that has drawn record crowds in other cities, so we are honored to be bringing this global phenomenon here.”

“Working with Ben Thompson and the team at Storyland to bring Titanic: The Artifact Exhibition to the Science Center has been seamless,” says Amanda Taunt, Great Lakes Science Center VP of operations.

“The Storyland team were ready with insightful historic data from past locations to demonstrate the financial opportunities of the exhibition for us, and Ben was very considerate through the contract negotiation process. As head of operations, I couldn’t ask for a more collaborative partner.”

“As we are getting deeper into planning for opening, their team has been responsive and very attentive in making sure the exhibition will be successful for not only them, but us as well.”

“We look forward to opening in May, especially as 2026 marks the 30th anniversary of the museum, and our third engagement with Titanic: The Artifact Exhibition!”

Storyland Locations and Experiential Media Group recently agreed a two-year, multi-city deal with highly respected European promoter High Note Events, for the new and improved Titanic: The Artifact Exhibition.