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Prior to joining Storyland, Shawn was the national brand strategy and brand management lead at Kaiser Permanente, a multibillion-dollar health care provider and not-for-profit health plan serving over 10 million members nationwide. He has 20+ years of multi-category brand building experience from strategy to creative direction working on both the agency and client sides of the business. Shawn is a specialist in corporate brand strategy and brand culture development and the co-creator of the Personality Profile Framework, an organizational psychology-based management tool used by hundreds of organizations in the United States.
Shawn began his career as a brand identity designer, graduating with honors from the Art Institute of Fort Lauderdale and the AIGA Executive Management Program for Creative Leaders at Yale University.
Shawn takes great pleasure in teaching what he knows and encouraging others. He is dedicated to learning and interested in forging true partnerships with those alongside whom he works and serves.