In this episode of Themed Attraction Podcast, Freddy and Mel sit down with Bob Rogers, founder and chairman of BRC Imagination Arts. Bob walks through a career that began with magic performances at Disneyland and led to Impressions de France and Back to Neverland, along with lessons learned from mentors Marty Sklar, Buzz Price and Don Iwerks. Between Disney stories, he makes the case that great attractions connect the heart of a subject with the heart of an audience, sending visitors home changed. He also introduces Deep Story, his new guide to creating transformational visitor attractions.

Connect with Bob on Instagram, shake hands with him on LinkedIn, and order Deep Story at BobRogers.com/deep-story.

Show hosts: Mel McGowan & Freddy Martin

Show design & production: Barry R. Hill

Theme music composed by Rob Watson, closing music by the Lost Dogs.

Give us a shoutout on Apple Podcasts and wherever you listen to us; we love the attention, and browse www.themedattraction.com for even more on the attractions industry. Thanks for listening!